Phoenix Holistic

Identity

Identity Development

Phoenix Holistic asked us for a Logo and Identity which would be bold, distinctive and friendly, expressing the zest for life associated with Spanish culture and allied to the health, beauty and therapy treatments on offer.

Inspiration from Spanish artists Miro and Picasso brought us to the use of the birds to express peaceful spirit and playfulness, delivering brand-positive messages which strengthen the identity.

Strong messaging

The standard business card is upgraded to a leaflet card – so it does more advertising out of the box, and is versatile in a variety of contexts.

‘the birds express peaceful spirit and playfulness, delivering brand-positive messages which strengthen the identity’

High-value elements

The style when paired with the right photography is distinctive and high-value.

Stationery

A comprehensive stationery set was developed to ensure a feeling of quality is attached throughout the administrative aspects of the business.

New Product Packaging

A range of service-adjacent products develop the rich and vibrant colour scheme, showing how the strength of the brand is maintained alongside dramatically differentiated colourways.

Alongside scented candles, the body washes, body scrubs and body butters grow the product range to meet a variety of customer interests and price points.